How to Make Partner
How to Make Partner Podcast
Are you acting, feeling and thinking like a partner?
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Are you acting, feeling and thinking like a partner?

Only 43% of professionals on the partnership track talk about having a practice or a business, rather than a client portfolio.

It is a small change in language, and it tells your partners a great deal about whether you are ready to be one of them.

This episode covers the ninth of the 12 key indicators of partnership readiness: Personal Case. This is where you demonstrate that you are already working at the level expected of a partner, before anyone hands you the title. It covers what your partners are actually looking for, how gravitas is built and undermined, and why the strongest cases are built on strengths rather than on patched gaps.

In this episode you will learn:

  • Why tenure and high billing do not make a Personal Case, and what your partners are assessing instead

  • The questions to run yourself through to work out whether you are acting, thinking and feeling like a partner

  • What Ding Dong and Bing Bong words are, and how the language you use every day is either building or eroding your gravitas

  • How Ewan turned the style that made him seem to lack presence into the reason clients trusted him

  • Why your partners are not looking for the perfect candidate, and what to do with the strengths you already have

Take the Partnership Readiness Assessment

Free to complete, 10 to 15 minutes, and gives you a personalised report across all 12 key indicators. Take the assessment here.

Buy Poised for Partnership

To buy a copy of Poised for Partnership, click here.

What help is out there for you to progress your career in the professions?

The Progress to Partner Academy is curated by key indicator. If Personal Case is where you need to focus, you’ll find everything in one place.

You’ll find resources to help you strengthen your Personal Case, including:

  • How to Be on Your A-Game Every Day

  • Leading Yourself and Others Through Change

  • How to Excel as a Line Manager

  • The Difference Between Your Business Case and Personal Case

  • How to Find Out What Is Expected of a Future Partner

  • How to Take Responsibility for Your Career

  • How to Get Clients to Treat You Like a Partner

  • How to Build Authority and Gravitas

  • How to Build Your Profile Across the Partnership

  • How to Be Seen as the Next Partner

These resources will help you:

  • Understand what your partners expect from someone ready for partnership

  • Take greater ownership of your career and professional development

  • Build the authority, presence and credibility expected of a partner

  • Show that you can lead yourself, support others and manage change

  • Raise your profile with the people involved in partnership decisions

  • Help clients and colleagues see you as someone already operating at the next level

If Personal Case is where you need to focus, this section of Progress to Partner will help you build a stronger case for partnership by showing your partners that you are ready before the title is formally given to you.

Use code PODCAST10 for 10% off annual membership. Click here to join.

Books mentioned

Poised for Partnership by Heather Townsend - https://amzn.to/3ETEYk3

How to Make Partner and Still Have a Life by Heather Townsend and Jo Larbie - https://amzn.to/4iLxugM

Also mentioned

Susan Heaton-Wright, founder of Superstar Communicator, on Ding Dong and Bing Bong words.

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